SEO Executive – Heads Up For Tails – Full Job Description

Company: Heads Up For Tails
Location: Gurugram, Haryana
Job Type: Full-time
Salary: Negotiable

About Us

Heads Up For Tails is a one-stop pet product’s brand with its paw-prints across India. We design, manufacture, and customize high quality and functional pet products to improve the quality of your pet’s life and make pet parenting delightful. We were founded with the sole aim of making the lives of all pet companions better and on the strong belief that pets are family. By offering products and services that make pets more comfortable, healthier, and happier, we hope to strengthen the bond between pet and parent. With a firm belief in safety, innovation, and empathy, we create and curate a range of relevant pet products and services. We are constantly adding to our inventory of products and services to provide parents with a holistic pet care experience and hope to become rock solid partners in each family’s pet parenting journey. We have over 1200+ employees spread across the country; with 220+ in our headquarters in Gurgaon. We have been awarded the ‘Brand of the Year’ Award three times (2017, 2019 and 2021), most recently awarded at Homburg Palace, Vienna. We have been certified as a Great Place to Work 2022 by Great Place to Work Institute, India.

Position Summary

We are looking for a detail-oriented SEO Executive to manage Hyperlocal SEO and Google My Business listings for HUFT stores.

Responsibilities

• Manage and optimize GMB listings for all store locations to improve local visibility.
• Implement hyperlocal SEO strategies to drive footfall and online engagement.
• Work closely with the agency partner for SEO improvements, keyword research, and performance tracking.
• Coordinate with store managers to ensure accurate store details, and promotions are updated.
• Monitor and manage the customer reviews on GMB and other local listing platforms.
• Track and report on SEO performance metrics to measure effectiveness.

Minimum Qualifications, Skills and Competencies

• 1-2 years of experience in SEO, preferably in local SEO or GMB management.
• Strong understanding of Google My Business, local citations, and on-page SEO.
• Ability to work with external agencies and store teams to ensure smooth execution.
• Proficiency in SEO tools (Google Search Console, Google Analytics, GMB Analytics & SEM Rush etc.).
• Good communication skills.

What Heads Up For Tails Can Offer You:

Heads Up For Tails is the single largest organized leader in the growing pet care industry in India, a market thats estimated to reach INR 5475 crores by 2025. With an omni-channel network of manufacturing, retail, e-commerce and distribution, Heads Up For Tails can offer you a dynamic and ambitious work environment where you can leverage your experiences and skills to solve exciting, complex problems. We offer you a culture that thrives on ownership and initiative, where people who are excited about taking the path less travelled will thrive and succeed.

Apply Now

Learn more: How to Prepare for SEO Jobs