Digital Marketing Executive – HawkStack Technologies – Full Job Description

Company: HawkStack Technologies
Location: Bengaluru, Karnataka
Job Type: Internship, Full-time
Salary: ₹20,000 – ₹45,000 a month

About HawkStack Technologies: HawkStack Technologies is a Red Hat Certified Training Partner, specializing in DevOps, OpenShift, Ansible, and other cloud technologies. We help professionals upskill and assist companies in hiring certified experts.

Key Responsibilities:

• Lead Generation & Campaigns:
  Develop and execute paid ad campaigns (Google Ads, LinkedIn, Facebook, Instagram).
  Generate high-quality leads for Red Hat training programs.
  Track and optimize cost per lead (CPL) and conversion rates.
• SEO & Website Management:
  Optimize website for SEO (on-page & off-page).
  Improve organic rankings and drive traffic through blogs & backlinks.
  Monitor website analytics and suggest improvements.
• Social Media & Branding:
  Manage and grow HawkStack’s presence on LinkedIn, Instagram, Facebook, and Twitter.
  Plan and execute content strategies, reels, and video marketing.
  Run engagement campaigns to boost brand awareness.
• Email & WhatsApp Marketing:
  Create and execute email marketing campaigns for Red Hat certification programs.
  Automate follow-ups and drip campaigns for lead nurturing.
  Use WhatsApp marketing to engage with potential learners.
• Performance Tracking & Reporting:
  Analyze digital marketing metrics and prepare weekly & monthly reports.
  Optimize campaigns based on ROI and lead quality.

Requirements:

• 1-3 years of experience in digital marketing, lead generation, and paid advertising.
• Strong expertise in Google Ads, Facebook Ads, LinkedIn Ads, and SEO.
• Experience with tools like Google Analytics, Meta Business Suite, and CRM software.
• Knowledge of content marketing, email automation, and social media growth.
• Ability to work in a target-driven environment and coordinate with sales teams.

Preferred Qualifications:

• Experience in B2B or EdTech marketing.
• Understanding of Red Hat, DevOps, or IT training industry.
• Google Ads & HubSpot certification is a plus.

Why Join Us?

• Be part of a fast-growing Red Hat training partner.
• Performance-based incentives and growth opportunities.
• Work on exciting digital campaigns with a tech-driven approach.

Job Types: Full-time, Internship

Pay: ₹20,000.00 – ₹45,000.00 per month

Benefits:

• Cell phone reimbursement
• Commuter assistance
• Flexible schedule
• Internet reimbursement
• Paid sick time

Schedule:

• Day shift
• Fixed shift
• Morning shift

Work Location: In person

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