SEO Executive – Inch & Brick Realty Pvt Ltd – Full Job Description
Company: Inch & Brick Realty Pvt Ltd
Location: Delhi, Delhi
Job Type: Full-time
Salary: From ₹25,000 a month
Optimizing copy and landing pages for search engine optimization (SEO)
Performing ongoing keyword research including discovery and expansion of keyword opportunities
Researching and implementing content recommendations for organic SEO success
Execute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROI in paid search campaigns (PPC)
Track, report, and analyze website analytics and PPC initiatives and campaigns
Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies.
Optimize copy and landing pages for search engine marketing (SEM)
Perform ongoing keyword discovery, expansion and optimization
Research and implement search engine optimization recommendations
Research and analyze competitor advertising links
Develop and implement link building strategy
Work with the development team to ensure SEO best practices are properly implemented on newly developed code
Work with editorial and marketing teams to drive SEO in content creation and content programming
Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.
REQUIREMENTS AND SKILLS
- Proven SEO experience
- Proven SEM experience managing PPC campaigns across Google, Yahoo and Bing.
- Solid understanding of performance marketing, conversion, and online customer acquisition
- In-depth experience with website analytics tools (e.g, Google Analytics, NetInsight, Omniture, WebTrends)
- Experience with bid management tools (e.g., Click Equations, Marin, Kenshoo, Search Ignite)
- Experience with A/B and multivariate experiments
- Working knowledge of HTML, CSS, and JavaScript development and constraints
- Knowledge of ranking factors and search engine algorithms
- Up-to-date with the latest trends and best practices in SEO and SEM
- BS/MS degree in a quantitative, test-driven field
Job Type: Full-time
Pay: From ₹25,000.00 per month
Schedule: Day shift
Supplemental Pay: Performance bonus
Education: Bachelor’s (Required)
Experience:
SEO: 1 year (Preferred)
PPC Campaign Management: 1 year (Preferred)
total work: 1 year (Preferred)
Work Location: In person
Learn more: How to Prepare for SEO Jobs