Company
Kayakalp Healthcare LLP
Job Type
Full-time
Salary
₹20,000 – ₹25,000 per month
Location
Faridabad
Benefits
- Health Insurance
- Leave Encashment
- Provident Fund
Job Overview
Kayakalp Healthcare LLP is looking for a creative and enthusiastic Social Media Executive to manage and grow its digital presence across multiple social media platforms. The ideal candidate should have experience in content planning, social media management, healthcare branding, and audience engagement.
This role involves creating engaging content related to healthcare, skincare, wellness, and patient awareness while ensuring consistent brand communication across all digital platforms.
Key Responsibilities
- Manage day-to-day social media activities across platforms such as Instagram, Facebook, YouTube, LinkedIn, and other digital channels.
- Create engaging and informative content related to healthcare, skincare, wellness, and patient awareness aligned with the company’s brand image.
- Coordinate with doctors, graphic designers, video editors, and marketing teams for content creation and campaign execution.
- Plan, schedule, and publish posts, reels, stories, and promotional campaigns regularly.
- Monitor audience engagement, comments, direct messages, and ensure timely responses.
- Maintain consistency in branding, communication style, and patient-focused messaging.
- Track social media performance metrics including reach, engagement, and audience growth, and prepare basic performance reports for management.
- Stay updated with the latest social media trends, healthcare marketing strategies, and competitor activities.
- Support online promotion of events, campaigns, patient testimonials, annual celebrations, and other brand-related activities.
- Ensure all published content follows professional healthcare communication standards and company guidelines.
Required Skills
- Good understanding of social media platforms and content strategies.
- Creative thinking and content planning abilities.
- Strong communication and coordination skills.
- Basic knowledge of social media analytics and reporting.
- Ability to work collaboratively with creative and marketing teams.
- Interest in healthcare, wellness, and patient awareness campaigns.
Work Environment
This is an in-person role based in Faridabad and offers an opportunity to work in a growing healthcare-focused organization with a collaborative and professional environment.
The position is ideal for candidates looking to build a career in social media marketing, healthcare branding, and digital content management.